The YOLO (You only live once) .. am I the only one, who has to google what these newer acronyms mean ?, wasnt a spectacular fail, but, a fail never the less.
The live results conference call, was hosted on Youtube, by our friend the Wolf .. who appears to have a Canadian accent, and gathered 14k viewers.
It was almost certainly a demo account .. If he was getting a kick-back, from spread companies, who make money, on the bid/ask spread, I would be impressed.
In researching this short, there are other funny videos on youtube .. from -- supposed ex-employees, making fun at the design of Apple products. It does make sense, but, maybe, with the fires from rival competitors, now, was not the best time to short. Ipad sales are off .. and likely to stay low .. maybe next time :